Catherine Lanucha is the Senior Director of Digital Audience Engagement for Crain Communications Inc. In her newly created role, she leverages her experience in digital content strategy and passion for metrics as she partners closely with newsrooms and brand marketers to measure, understand and analyze content metrics with the goal of driving reader engagement and conversions.
Website: https://viafoura.com/
- Wednesday, Jun 24 - Managing Metrics that Matter for Subscriptions from Audience Development & Analytics