{"id":3204,"date":"2021-09-09T16:02:18","date_gmt":"2021-09-09T16:02:18","guid":{"rendered":"https:\/\/journalists-org-develop.go-vip.co\/insights\/?p=3204"},"modified":"2021-09-09T16:02:55","modified_gmt":"2021-09-09T16:02:55","slug":"your-first-peek-at-the-onainsights-program","status":"publish","type":"post","link":"https:\/\/journalists-org-develop.go-vip.co\/insights\/2021\/09\/09\/your-first-peek-at-the-onainsights-program\/","title":{"rendered":"Your first peek at the #ONAInsights program"},"content":{"rendered":"<p dir=\"ltr\">For this year\u2019s ONA Insights conference, we are designing a two-day deep dive to reimagine audience engagement and metrics, product development and newsroom culture for 2022.<\/p>\n<p dir=\"ltr\">The <a href=\"https:\/\/journalists-org-develop.go-vip.co\/insights\/schedule\/\">schedule<\/a> is almost ready to go live, but we can\u2019t wait to share a peek at what the conference will offer. Here are some of the insights(!) you can expect to leave with:<\/p>\n<ul dir=\"ltr\">\n<li role=\"presentation\">Concrete steps your team needs to take in 2022 to\u00a0<strong>make your journalism more accessible<\/strong>\u00a0to your community and strategies to incorporate into your production workflows;<\/li>\n<li role=\"presentation\"><strong>Roadmaps<\/strong>\u00a0for building digital-centered, audience-first workflows for your newsroom;<\/li>\n<li role=\"presentation\">A plan for how to\u00a0<strong>identify and define a key \u201cNorth Star\u201d metric<\/strong>\u00a0to align your newsroom around a common goal, following the strategy of companies like Airbnb, Spotify and the Financial Times;<\/li>\n<li role=\"presentation\">Techniques for conducting a\u00a0<strong>quick-and-dirty content analysis<\/strong>\u00a0of your work to understand gaps and opportunities in your coverage and share lessons with your colleagues, without a full newsroom overhaul;<\/li>\n<li role=\"presentation\">A\u00a0<strong>community-generated list of product ideas<\/strong>\u00a0you can implement to engender trust in your journalism.<\/li>\n<\/ul>\n<p><a href=\"https:\/\/journalists.us1.list-manage.com\/track\/click?u=71d2d33b013435ca6e1ed980e&amp;id=48f26c6a34&amp;e=e7e6e11257\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/Journalists.us1.list-manage.com\/track\/click?u%3D71d2d33b013435ca6e1ed980e%26id%3D48f26c6a34%26e%3De7e6e11257&amp;source=gmail&amp;ust=1631223237092000&amp;usg=AFQjCNHQM3dvp73v7K2ba8-GU2tqWKnxOQ\">Register now for the All Access Pass<\/a>\u00a0to learn and network with the ONA community in Philadelphia. Plus, we encourage you to\u00a0<a href=\"https:\/\/journalists.us1.list-manage.com\/track\/click?u=71d2d33b013435ca6e1ed980e&amp;id=c8fce98f85&amp;e=e7e6e11257\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/Journalists.us1.list-manage.com\/track\/click?u%3D71d2d33b013435ca6e1ed980e%26id%3Dc8fce98f85%26e%3De7e6e11257&amp;source=gmail&amp;ust=1631223237092000&amp;usg=AFQjCNGH2BPmafXJtP2HK3TtG3Yo5XArWA\">book your stay<\/a>\u00a0within our discounted room block at the host hotel, Sonesta Philadelphia Rittenhouse Square.<\/p>\n<hr \/>\n<p><em><strong>Please note:<\/strong>\u00a0We&#8217;re requiring all participants in Philadelphia to provide proof of vaccination against Covid-19 and to wear face masks indoors. Plus, we&#8217;re limiting the number of All Access Passes to facilitate distancing during sessions.\u00a0<a href=\"https:\/\/journalists.us1.list-manage.com\/track\/click?u=71d2d33b013435ca6e1ed980e&amp;id=6ac27f9026&amp;e=e7e6e11257\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/Journalists.us1.list-manage.com\/track\/click?u%3D71d2d33b013435ca6e1ed980e%26id%3D6ac27f9026%26e%3De7e6e11257&amp;source=gmail&amp;ust=1631223237092000&amp;usg=AFQjCNGthM_gMvfirboDSI9F8ZbjgRvE4Q\">Review the FAQs on our safety measures<\/a>\u00a0and reach out with any questions any time by emailing\u00a0<a href=\"https:\/\/journalists.us1.list-manage.com\/track\/click?u=71d2d33b013435ca6e1ed980e&amp;id=6873fdd8a2&amp;e=e7e6e11257\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/Journalists.us1.list-manage.com\/track\/click?u%3D71d2d33b013435ca6e1ed980e%26id%3D6873fdd8a2%26e%3De7e6e11257&amp;source=gmail&amp;ust=1631223237092000&amp;usg=AFQjCNHFU2JiPZ6tc10g0HN0zLvBQB_G3Q\">support@journalists.org<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>For this year\u2019s ONA Insights conference, we are designing a two-day deep dive to reimagine audience engagement and metrics, product development and newsroom culture for 2022. The schedule is almost ready to go live, but we can\u2019t wait to share a peek at what the conference will offer. Here are some of the insights(!) you [&hellip;]<\/p>\n","protected":false},"author":123,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"start_time":0,"end_time":0,"moderators":[],"hashtag":[],"soundcloud":[],"scribble":[],"viafoura":[],"youtube":[],"vimeo":[],"facebook":[],"trint":[],"slideshare":[],"livestream":[],"resources":[],"video_embed":[],"first_name":"","last_name":"","title":"","organization":"","website":"","twitter":"","_sponsor_url":"","_sponsor_tagline":"","_sponsor_level":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false},"categories":[44],"tags":[],"class_list":["post-3204","post","type-post","status-publish","format-standard","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Your first peek at the #ONAInsights program &#8211; ONA Insights<\/title>\n<meta name=\"description\" content=\"ONA Insights is Oct. 14\u201315 in Philadelphia, with limited conference sessions available for virtual-only participation. 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