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This session is part of Midway programming. Special thanks to WordPress VIP for proposing this topic.
Breaking the addiction to real-time analytics has never been easier — especially if you’re under pressure to monotonously iterate and explore new business models and are lost in a sea of data. The time is now for media organizations to eliminate distraction and realize the untapped potential of content analytics with a focus on the metrics that align to long-term goals.
This session is designed for:
- Teams looking to accelerate time-to-market by delivering insightful, actionable information on time and on point
- Newsroom leaders considering building products to drive subscriptions or shifting business models
- Anyone interested in how the right metrics can accelerate your business — from reporters to editors and content creators
Speakers
John Levitt
General Manager, Parse.ly
johnmlevitt
Jeff Chin
SVP, Analytics at Vox Media, Vox Media
jeffchin21 • Visit Website