Tracy Ziemer has held senior editorial and content strategy roles at CNN, CNN Business, Food & Wine, ABCNEWS.com, and other publishers for more than 20 years, specializing in developing innovative multi-platform content experiences. Currently she heads up audience development for three major Hearst Newspapers digital news sites, leading newsroom content strategy both on- and off-platform, including newsletters. She loves gardening, hiking and tinkering with her c1860s salt box cottage in the Hudson Valley.