Game designers know how to create immersive and transformational storytelling experiences, using rigorous user feedback testing and rapid iteration. Closing keynote speaker Lindsay Grace, head of American University’s Game Lab and Studio, will give tips on how games can engage audiences, compel them to spend more time with content, unravel complex stories and even alter their opinion.
The popularity of video content has exploded over the last several years, and audiences are hungry for more original content. We’ll discuss what content plays well, and what...
Chat apps have emerged as a high-touch, high-engagement opportunity for newsrooms around the world. In particular, Snapchat has quickly risen to become an exciting tool for...
User-generated content is an increasingly valuable resource for journalists but also a potential source of well-intentioned missteps. In 2015 alone, terrorism, natural disasters...