Want access to exclusive member-only content? Log in with your ONA member account.

Learn How to Use Google Analytics 4


Published February 23, 2024

This resource is sponsored by:

Switched over to GA4 but still figuring out how to use it to its fullest potential? News Revenue Hub hosted a live walk-through and Q&A session. They covered the new features, differences in metrics compared to Universal Analytics, and demonstrated common questions such as how to find traffic for a story and top referrers.

This webinar is designed for beginners and focuses on building a basic understanding of how Google Analytics works, as well as different ways to use analytics to inform editorial decisions.

Additional resources:


Speakers

Sophie Ho
Director of Product and Insights, News Revenue Hub
Jump to Resources
Related Tags
Related Topics