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Make It and Take It Engagement Strategy Workshop

Presented at ONA17
September 18, 2017
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Do you have a project (or beat) that you want to engage your audience around? This workshop takes you through the steps of building a plan to reach the people you want to reach. Walk in with an idea, walk out with a written plan for achieving that goal (and an accountability buddy to help you stick to it). This will be an interactive session during which you’ll rotate through several mini-exercises.

This session is designed for:

  • Anyone in a newsroom interested in engaging their audience around a project, beat or vertical

 

  • Audience engagement and social team members who are looking for inspiration or a refresh on building out an engagement strategy

Speakers

Ashley Alvarado
Manager, Public Engagement, Southern California Public Radio
Julia Haslanger
Engagement consultant
Alex Laughlin
Podcast Producer, BuzzFeed
Jennifer Brandel
CEO, Hearken / Election SOS
Session Audio

Additional Reading

Social Conversation

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