Want access to exclusive member-only content? Log in with your ONA member account.

SMO Is the New SEO

Presented at ONA11
September 23, 2011
More from this event →

Social Media Optimization may be as important as Search Engine Optimization for content distribution, but far different rules apply. Learn what they are, plus how to drive the distribution of your content and the best measurement tools around today.


Speakers

Kim Bui
Director, Audience Innovation, Arizona Republic
Jump to Resources

Related Resources

ONA11

I Screwed Up (And You Will, Too)

  • David Cohn
  • Denise Cheng

Everyone likes to talk about their digital successes but there’s often a lot to learn from honest failure. Two journalism innovators talk about theirs–what they did...

ONA11

Innovative Ways to Cover the 2012 Election

  • Derek Willis

Before 2012 arrives, learn what you’ll need to know about building and maintaining an election site. Developers will discuss using the best (cheap or free) sources for...

ONA11

A Conversation on the Front Lines of the Arab Revolution

  • Andy Carvin
  • Moderated by Jennifer Preston

As the Arab Spring turns into the Arab Fall, we’ll explore what’s it like to be on the front lines of the revolutions and protests that transfixed the world and inspired a...