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Audience Engagement

ONA20

How Instagram Fellows Are Helping Transform Local Newsrooms

Meet three young journalists who spent their college break in local newsrooms across the country developing and implementing an Instagram strategy that supports each publisher’s...

ONA20

How to Reach New Audiences and Develop Sustainable Revenue with SmartNews

  • Jodi Donner
  • Christopher Chung
  • Angela Lunter
  • Jennifer Polland

Join SmartNews and a few of its leading publisher partners to learn how organizations have grown their audience and revenue through the SmartView First program. We’ll discuss...

ONA20

Using Insights From Past Events to Understand Reader Behaviors Leading Up to the 2020 Election

  • Jill Nicholson

As the U.S. presidential election nears, it’s critical to understand the current traffic landscape and how today’s readers interact with content across various platforms and...

ONA19

#TwitterForNews: An Inside Look

  • Drake Toney
  • Kevin Cohen
  • Eric Zuckerman
  • Jennifer Wilson

This event is presented by Twitter Twitter is the first place people turn to see what’s happening in their world. Join us to hear about the latest Twitter tools and features,...

ONA19

Breaking Down Revenue Growth: User Engagement and Subscription Management

  • Paul Herron
  • Ray Ostor
  • Leigh Adams

Calling all publishers and media professionals: Looking to boost engagement, subscriptions and retention rates on your domains? Join industry experts for a workshop hosted by...

ONA19

Building Trust: Newsroom Tools for the “Fake News” Era

  • Talia Stroud
  • Joy Mayer
  • Sally Lehrman
  • Ashley Alvarado

In a “fake news” era, audience trust is difficult to earn but fundamental to success. Join this masterclass to learn about emerging research and practices from experts in the...

ONA19

CrowdTangle Trends Report: How Is Local News Performing on Facebook in 2019?

  • Amber Burgess
  • Emily Ristow
  • Heather Ciras
  • Glen Hale

This event is presented by Facebook Be the first to see CrowdTangle’s U.S. Local News Trends Report, an analysis of how local news is performing on Facebook so far in 2019. This...

ONA19

Editorial Experiments to Develop and Refine Your Digital Audience Strategy

  • Everdeen Mason

Content creation and audience strategy should go hand in hand, but in many newsrooms, audience has an afterthought when deciding what stories to pursue and how to pursue them....

ONA19

Funnel from Top-to-Bottom: Six Key Trends in Audience Engagement

  • Josh Schwartz

This event is presented by Chartbeat Anchoring the news industry’s move toward reader revenue is an equally dynamic shift in reader behavior – a shift that has implications...