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Revenue

ONA20

How Instagram Fellows Are Helping Transform Local Newsrooms

Meet three young journalists who spent their college break in local newsrooms across the country developing and implementing an Instagram strategy that supports each publisher’s...

ONA20

How Local Publishers Are Using COVID Grants

  • Emilie Lutostanski

A dynamic panel of local newsroom leaders share actionable insights on how they are using COVID relief grants to catalyze change by Facebook Journalism Project and the Local Media...

ONA20

How To Grow Your Reader Revenue by Testing Faster and Better: Lessons from the Facebook Accelerator

  • Duc Luu
  • Sonya Quick

Overcome your HPPOs (highest-paid-person’s-opinion), learn more about your audience and help them support you financially more than ever by learning to test and iterate...

ONA20

How to Reach New Audiences and Develop Sustainable Revenue with SmartNews

  • Jodi Donner
  • Christopher Chung
  • Angela Lunter
  • Jennifer Polland

Join SmartNews and a few of its leading publisher partners to learn how organizations have grown their audience and revenue through the SmartView First program. We’ll discuss...

ONA20

Preparing for the Cookieless World: How to Engage and Monetize Content in 2021 + Beyond

  • Hersh Patel
  • Dean Chandler

Google Chrome has is banning third-party cookies by 2022. Regulations such as GDPR and CCPA have limited the ability to target users across the web. Privacy-first strategies are...

ONA19

A Journalist’s Guide to How Newsrooms Generate Revenue

This event is possible through the support of Chorus by Vox Media Presenter: Apryl Pilolli is a social and digital marketing expert with more than 20 years of experience in the...

ONA19

Breaking Down Revenue Growth: User Engagement and Subscription Management

  • Paul Herron
  • Ray Ostor
  • Leigh Adams

Calling all publishers and media professionals: Looking to boost engagement, subscriptions and retention rates on your domains? Join industry experts for a workshop hosted by...

ONA19

Creating, Growing and Monetizing Effective Newsletters

  • Luis Gomez
  • Mike McPhate
  • Hamish McKenzie
  • Mandy Hofmockel

Get a handle on the mechanics of newsletters in this workshop covering sign-up forms, analytics reports and list cleanup, and learn how to refine your message to better match your...

ONA19

Funnel from Top-to-Bottom: Six Key Trends in Audience Engagement

  • Josh Schwartz

This event is presented by Chartbeat Anchoring the news industry’s move toward reader revenue is an equally dynamic shift in reader behavior – a shift that has implications...